tldraw

tldraw.com

London startup building an open-source infinite canvas SDK, with a free whiteboard demo app at tldraw.com.

  • Developer tools / productivity software
  • active
  • Founded 2022
  • Researched Sep 2026
Confirmed
Age4 yearsDomain registered 2021
Confirmed
Based inLondon, United Kingdom
Likely
Employees11-50Company team page lists about 20 named staff (2026); third-party estimate of 27 employees, up 42% year over year (2026)
Confirmed
Funding$15M raisedSeed $2.7M · Seed extension $2.0M · Series A $10M
Likely
PlatformsWeb, API
Confirmed
FoundersSteve RuizFounder and CEO

The story

tldraw began as an open-source collaborative whiteboard released by developer Steve Ruiz around 2021, which was rewritten and turned into a venture-backed company in 2022 offering a React-based infinite canvas SDK for developers. It gained wide attention in late 2023 for its viral 'Make Real' AI demo built around OpenAI's GPT-4 Vision. It now sells the tldraw SDK commercially to companies while keeping the tldraw.com whiteboard free, and has raised roughly $14.7M from Lux Capital, Amplify Partners and Definition Capital.

Timeline

  1. Launch2021

    Original tldraw released

    Steve Ruiz released free open-source whiteboard, funded by sponsors

  2. Founded2022

    Company founded, full rewrite

    New React-based infinite canvas primitive built from scratch

  3. FundingDec 2022

    $2.7M seed round

    Led by Lux Capital with Amplify Partners and angels

  4. MilestoneNov 2023

    Make Real goes viral

    AI demo turns sketches into code using GPT-4 Vision

  5. FundingNov 2023

    $2M seed extension

    Insiders' round from existing seed investors

  6. FundingApr 2025

    $10M Series A

    Led by Lux Capital and Definition Capital

Founders

  • Steve Ruiz

    Founder and CEO

    Created original open-source tldraw whiteboard before founding the company

9 sourcesEvery fact above links back to these.
  1. tldraw: Infinite Canvas SDK for React - About the companytldraw.dev
  2. tldraw • very good free whiteboard (homepage)tldraw.com
  3. Announcing tldraw's $2.7M seedtldraw.substack.com
  4. tldraw raises $10M to build the infinite canvas for developerstldraw.dev
  5. tldraw raised another $2Mtldraw.dev
  6. tldraw - Headcount, Funding & Open Jobs (August 2026)profiles.crustdata.com
  7. TLDraw - Products, Competitors, Financials, Employees, Headquarters Locationscbinsights.com
  8. tldraw - Crunchbase Company Profile & Fundingcrunchbase.com
  9. Tldraw 2026 Company Profile: Valuation, Funding & Investorspitchbook.com
Suggest a correction